How is the current situation of your business social network profiles? Do you keep them active on a daily basis? Do you constantly interact with your audience to get better marketing insights?
Social media networks have currently more than 2.4 billion active users, more than 30% of the world population. This means that the chance of your target customers being active in multiple social media profiles is extremely high, and investing on a serious social media agency is your best chance of success. Our social media agency in Manchester offers highly qualified social media marketing services and makes sure your business is always on the top of every trend in your industry. We put together a complete guide to illustrate what a social media agency does and the 3 best benefits of social media profiles for your business.
Before we start discussing how your business can use social media management to boost your branding and marketing campaigns, it is important to define what exactly social media consultancies do. The notion that social media is restricted to updating social networks from time to time could not be further from the truth. This is just one among many relevant tasks carried by our social media agency in Manchester.
Websites such as Facebook, Twitter, LinkedIn, and Pinterest offer a wide range of targeting options for your online advertising efforts. Since they collect extensive data on their users, there are many more options for customising online campaigns than, for example, those offered by Google AdWords.
PPC advertising in social media is more complex than in Google and Bing because there are many more options for displaying and targeting ads. It is possible to insert different images, texts, types of ads, and customer segmentation criteria. With so many possibilities, the best course of action to make the most out of your social network profiles is to hire a specialised agency to deal with all the aspects of online advertising.
Interacting with your audience is a critical requirement for the online success of your company. Your customers want to be heard and to have their demands met, and social media profiles are one of the most common customer service channels. By delegating such dimension to a specialised social media agency, you will not only benefit from a better response time but also from all the data collected during the interaction with your current and potential clients.
Managing social network profiles is also about creating fresh, viral content to dominate the feed of your target markets. Info graphics, checklists, free downloads, and engaging images are just a few examples of what a serious social media marketing company can do to increase the leads of your business.
These services, however, require a lot of time and research in order to be done properly. This is why one of the major focuses of our social media agency is to conduct a detailed research about the content your audience is looking for and to create highly innovative content to be shared in your social profiles.
One of the most important characteristics of successful social media campaigns is to be consistent across platforms. It is not necessary to post exactly the same content everywhere, but your editorial calendar should always convey similar ideas that define how you want your brand to be perceived by your customers.
By sharing relevant, valuable content related to your industry, you show your customers that you are engaged in providing the best experience for them. You build trust, one of the most important elements of a successful online brand, and you seriously benefit from it.
A natural consequence of what we discussed above is the creation of a strong group of followers that will support your social network profiles and share your content with their own audience.
The most important factor in building long lasting communities around your brand is the mission identification between the follower and your company. The people who will support you unconditionally are those who truly believe that your company is contributing to a better society through your products and services. They don’t focus so much on the technical aspects of your business, they are there because they believe in you. This is one of the strongest benefits of well managed social media profiles, and our social media agency in Manchester has extensive knowledge in implementing the best marketing techniques to promote your brand.
Monitoring the social media profiles of your competitors reveals many things about the way they do business. You can observe which kind of content they share, the type of offers they promote, and which posts get the most attention from the audience.
Project83, an expert social media agency in Manchester, is well versed in social media monitoring and listening, and is ready to provide innovative insights into how your business can tackle many unexplored opportunities in your industry. We monitor what your competitors are doing, how they manage their social networks and the weaknesses of their campaigns. Our reports present the most promising areas you can invest on to obtain an effective and strong response from your audience.
Your social media campaigns might be just enough to barely keep your business alive in the online world, but if you want to get serious about obtaining high quality leads from websites such as Facebook and Twitter you should consider hiring a reliable social media agency. Project83 offers you all the necessary services to make you the next great brand in your industry.
Subscribe to the Newsletter!
Aenean sollicitudin, lorem quis bibendum auctor, nisi elit ipsum, nec sagittis sem nibh id elit.
£1000 - £2000
£2000 - £4000
£4000 - £6000